Dreaming of One Day
A podcast that will have you exploring the Western Cape in your dreams
With the world in lockdown and all travel suspended, the Western Cape Government and Wesgro launched the One Day podcast series – podcasts designed to up the odds of you dreaming about the Western Cape in your sleep. Using repetition imagery, pacing and rhythm to ‘plant’ visions of some of the destination’s most sought-after spots in your psyche, the campaign kept the magic of travel and exploration alive.